About Karolina Boremalm
Her background spans design execution, design leadership, and design operations, giving her a holistic view of how design can create impact — from product and experience design to design systems and large-scale team transformations. She focuses on building the conditions where design can thrive: connecting creativity, data, and technology to craft experiences that feel coherent, human, and scalable.
Karolina is particularly interested in how emerging technologies like AI challenge creativity, control, and what it means to design for — and with — humans. Her work centers on making complexity understandable and ensuring that design remains a bridge between innovation and humanity.
Vision on the future of experience design
Karolina believes that the future of design lies in finding balance between craft and clarity, intelligence and empathy. Design is no longer only just about products and interfaces; it’s about facilitating relationships between people, technology, and brands.
When these relationships adapt and evolve, they remind us what it truly means to stay human in an increasingly automated world.